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Filing-based analysis. Market pricing is not included. Fundamentals from SEC filings; economic data from FRED and the BLS. About our data

Fundamentals

APPFOLIO INC APPF

· Technology · Services-Prepackaged Software

FY2025 10-K, filed 2026-02-05
SEC EDGAR

Filing evidence summary

Mixed evidenceCoverage 4/5 core metrics

Flagged areas: Earnings quality, Solvency & liquidity.

Backward-looking filed evidence under visible rules - not a rating, forecast or investment advice. Missing data is never scored.

Evidence signals

  • 2 filing risk checks flagged

    Flagged areas: Earnings quality, Solvency & liquidity.

    Why this surfaced

    The full financial analysis shows each value, threshold, and sector limitation.

  • Operating margin was stable

    Operating margin changed -1.0 percentage points from the prior annual period.

    Why this surfaced

    Direction threshold: more than +1 percentage point constructive; below -1 point caution. Period end 2025-12-31.

  • Revenue expanded

    Latest reported annual revenue changed +19.7% from the prior reported annual observation.

    Why this surfaced

    Direction threshold: above +2% constructive; below -2% caution; otherwise monitor. This is not labeled one-year growth when filing periods have a gap. Period end 2025-12-31.

  • Free cash flow was positive

    Latest reported free cash flow was $239M.

    Why this surfaced

    Free cash flow = operating cash flow minus capital expenditures; positive is supporting evidence, not a valuation conclusion. Period end 2025-12-31.

Core trend metrics

Latest annual revenue growth
+19.7%
as of 2025-12-31
Latest annual operating margin
16.1%
as of 2025-12-31
Free cash flow
$239M
as of 2025-12-31
ROIC snapshot
21.1%
period varies

Hover a tile for its exact definition; the Statements tab carries per-cell filing citations.

Where to look next

Risk checks

2of 10 rule-based checks flagged
  • Earnings quality
  • Solvency & liquidity

Financial movement

  • Cash→ flat
  • Long-term debt→ flat
  • Inventory→ flat
  • Receivables→ flat
  • Current assets→ flat

Source & freshness

Source
SEC EDGAR XBRL
Fetched
2026-09-06
Latest period end
2025-12-31
Filings
EDGAR ↗

Reported segment mix

figures as filed · share of the filed sum · change vs the prior period in the same filing
Fiscal year ending 2025-12-3110-K filed 2026-02-05prior period 2024-12-31 from the same filingView filing
By product or service
Revenue
  • Value Added Services$722M
    75.9%
    +19.3% yoy
  • Subscription Services$211M
    22.2%
    +17.1% yoy
  • Other Services$17.8M
    1.9%
    +107.5% yoy

Members sum to the consolidated $951M for this period.

Latest quarter
Quarter ending 2026-06-3010-Q filed 2026-07-23prior period 2026-03-31 from the same filingView filing
  • Value Added Services$219M
    78.1%
    no prior
  • Subscription Services$59.8M
    21.3%
    no prior
  • Other Services$1.86M
    0.7%
    no prior

Change is against the same quarter a year earlier, as reported in the same 10-Q.

Source: SEC DERA Financial Statement and Notes data sets. Dimensional XBRL facts on the business-segment, product/service and geographic axes; the engine keeps the accession of every figure. Descriptive and educational, not advice.

Peer percentiles

latest fiscal year ending 2025-12-31 · among 4,058 US-listed filers · 814 in Technology
MetricValuevs all filersvs sector
Revenue
latest fiscal-year revenue as filed
$951M
54thof 3,301
middle third
55thof 777
middle third
Revenue growth
latest fiscal-year revenue vs the prior fiscal year
19.7%
77thof 3,137
top third
73rdof 743
top third
Operating margin
operating income ÷ revenue
16.1%
79thof 2,819
top third
80thof 751
top third
Net margin
net income ÷ revenue
14.8%
79thof 3,263
top third
81stof 769
top third
Free-cash-flow margin
(operating cash flow − |capex|) ÷ revenue
25.1%
88thof 2,679
top third
85thof 701
top third
Return on equity
net income ÷ stockholders' equity (positive equity only)
26.0%
90thof 3,577
top third
86thof 719
top third
Stock comp ÷ revenue
stock-based compensation ÷ revenue · lower is ranked higher
7.5%
29thof 2,895
bottom third
36thof 728
middle third
Days sales outstanding
receivables ÷ revenue × 365 · lower is ranked higher
14 days
86thof 2,398
top third
93rdof 711
top third
Cash conversion
operating cash flow ÷ net income (net income > 0)
1.7×
56thof 1,954
middle third
53rdof 378
middle third
Cash-flow accrual ratio
(net income − operating cash flow) ÷ average total assets · lower is ranked higher
-15.4%
89thof 2,770
top third
82ndof 564
top third
Balance-sheet accrual ratio
change in net operating assets ÷ average net operating assets · lower is ranked higher
-9.0%
80thof 2,345
top third
79thof 494
top third

Each filer's latest fiscal year as stored by the nightly crawl; fiscal year ends differ across the universe. A metric ranks only filers for which it is computable from filed facts. Ties split; a rank reads "better than N% of filers" in the metric's own direction. Descriptive and educational, not a rating.

Earnings quality

latest fiscal year ending 2025-12-31 · accruals and cash conversion as filed
Cash conversion
1.72×
operating cash flow ÷ net income, latest fiscal year
Cash-flow accrual ratio
-15.4%
(net income − operating cash flow) ÷ average total assets
Balance-sheet accrual ratio
-9.0%
change in net operating assets ÷ average net operating assets
Cash-backed years
4 of 5
fiscal years where operating cash flow met or exceeded net income
Mean cash conversion
14.84×
across the stored fiscal years with positive net income

Per fiscal year from filed facts: cash conversion = operating cash flow / net income (net income > 0); cash-flow accrual ratio = (net income - operating cash flow) / average total assets; balance-sheet accrual ratio = change in net operating assets / average net operating assets, NOA = (assets - cash) - (liabilities - debt). Descriptive; a missing input yields a missing ratio. High accrual ratios and cash conversion well below one are the measures the accruals literature associates with less persistent earnings; they are screens to read the cash-flow statement with, not conclusions. The per-year series is part of Pro risk analysis.

Point-in-time ledger

first-reported vs latest filing · periods since 2020-01-01 · 11 changed periods
Line itemPeriodFirst reportedLatest filingChangeFilings
Stock-based compensation
ShareBasedCompensation
quarter 2021-03-31$2.78M
10-Q 2021-05-10
$3.17M
10-Q 2022-05-09
+14.3%first · latest
Stock-based compensation
ShareBasedCompensation
fiscal year 2020-12-31$9.03M
10-K 2021-03-01
$10.3M
10-K 2023-02-09
+14.2%first · latest · 3 filings carry it
Depreciation and amortization
DepreciationDepletionAndAmortization
quarter 2024-03-31$4.69M
10-Q 2024-04-26
$5.21M
10-Q 2025-04-24
+11.0%first · latest
Depreciation and amortization
DepreciationDepletionAndAmortization
fiscal year 2024-12-31$17.8M
10-K 2025-02-06
$19.5M
10-K 2026-02-05
+9.8%first · latest
Depreciation and amortization
DepreciationDepletionAndAmortization
fiscal year 2023-12-31$26.5M
10-K 2024-02-01
$29M
10-K 2026-02-05
+9.4%first · latest · 3 filings carry it
Depreciation and amortization
DepreciationDepletionAndAmortization
fiscal year 2022-12-31$33.1M
10-K 2023-02-09
$30.8M
10-K 2025-02-06
-6.9%first · latest · 3 filings carry it
Depreciation and amortization
DepreciationDepletionAndAmortization
quarter 2022-03-31$8.41M
10-Q 2022-05-09
$7.88M
10-Q 2023-04-28
-6.4%first · latest
Depreciation and amortization
DepreciationDepletionAndAmortization
fiscal year 2021-12-31$30.8M
10-K 2022-02-28
$29M
10-K 2024-02-01
-5.9%first · latest · 3 filings carry it
Stock-based compensation
ShareBasedCompensation
fiscal year 2023-12-31$54.9M
10-K 2024-02-01
$52.4M
10-K 2026-02-05
-4.5%first · latest · 3 filings carry it
Stock-based compensation
ShareBasedCompensation
quarter 2024-03-31$14M
10-Q 2024-04-26
$13.5M
10-Q 2025-04-24
-3.7%first · latest
Stock-based compensation
ShareBasedCompensation
fiscal year 2024-12-31$62.1M
10-K 2025-02-06
$60.3M
10-K 2026-02-05
-2.8%first · latest

First filing reporting each period vs the latest filing carrying it (10-K and 10-Q only, periods since 2020, the extractor's winning tag per concept); a change under 0.5% is treated as rounding. A change can be a restatement, a reclassification or a re-tagging in a later comparative column; the two filings are linked so the reader can see which. Descriptive, not a verdict.

Notes by disclosure type

debt, leases, revenue, segments, contingencies, taxes and more · the filer's own words
Latest quarterly report10-Q FY2026 Q2 · filed 20260723View filing
Commitments and contingencies · 5,633 characters as filed

"Commitments and Contingencies Legal Liability to Landlord Insurance We have a wholly owned subsidiary, Terra Mar Insurance Company, Inc., which was established in connection with reinsuring liability to landlord insurance policies offered to our customers by our third-party service provider. We assume a 100% quota share of the liability to landlord insurance policies placed with our customers by our third-party service provider. We accrue for reported claims, and include an estimate of losses incurred but not reported by our property manager customers, in cost of revenue because we bear the risk related to all such claims. Our estimated liability for reported claims and incurred but not reported claims as of June 30, 2026 and December 31, 2025 was $8.1 million and $6.6 million, respectively, and is included in Other current liabilities on our Condensed Consolidated Balance Sheets. Included in Prepaid expenses and other current assets as of June 30, 2026 and December 31, 2025 are $4.6 million and $7.8 million, respectively, of deposits held with a third party related to requirements to maintain collateral for this insurance service. Commitments In January 2026, we entered into an agreement with vendors for certain cloud computing services. We are committed to spend a minimum of at least $219.3 million through 2031, of which $36.2 million is short-term. We may pay more than the minimum purchase commitment to our cloud-computing vendors based on usage. Credit Facility On Septem

CommitmentsAndContingenciesDisclosureTextBlock · excerpt; the full note is in the filing

Revenue disaggregation · 396 characters as filed

The following table presents our revenue categories for the three and six months ended June 30, 2026 and 2025 (in thousands): Three Months Ended June 30, Six Months Ended June 30, 2026 2025 2026 2025 Subscription Services $ 59,800 $ 52,473 $ 118,022 $ 101,986 Value Added Services 219,467 180,145 420,830 344,851 Other 1,857 2,957 4,486 6,440 Total revenue $ 281,124 $ 235,575 $ 543,338 $ 453,277

DisaggregationOfRevenueTableTextBlock

Share-based compensation · 2,095 characters as filed

"Stock-Based Compensation Restricted Stock Units A summary of activity in connection with our restricted stock units (""RSUs"") for the six months ended June 30, 2026, is as follows (number of shares in thousands): Number of Shares Weighted Average Grant Date Fair Value per Share Unvested as of December 31, 2025 627 $ 200.81 Granted 496 193.47 Vested (205) 184.05 Forfeited (22) 209.51 Unvested as of June 30, 2026 896 $ 200.37 Unvested RSUs as of June 30, 2026 were composed of 0.8 million RSUs with only service conditions and 0.1 million performance share units (""PSUs"") with both service conditions and performance conditions. RSUs granted with only service conditions generally vest over a four-year period, assuming continued employment through the applicable vesting date. The number of PSUs granted, as included in the above table, assumes achievement of the performance metrics at 100% of the performance target. The unvested PSUs as of June 30, 2026, are subject to vesting based on the achievement of pre-established performance metrics for the year ending December 31, 2026 and will vest over a three-year period, assuming continued employment through each applicable vesting date. The actual number of shares to be granted at the end of the performance period will range from 0% to 150% of the target number of shares depending on achievement relative to the performance metrics over the applicable period; however, performance-based compensation expense is included in calculating a

DisclosureOfCompensationRelatedCostsShareBasedPaymentsTextBlock · excerpt; the full note is in the filing

Income taxes · 2,124 characters as filed

Income Taxes We calculate our provision for income taxes on a quarterly basis by applying an estimated annual effective tax rate to income (loss) from operations and by calculating the tax effect of discrete items recognized during the quarter. For the three and six months ended June 30, 2026, we recorded income tax expense of $12.9 million and $23.5 million, representing an effective tax rate of 23.7% and 21.9%, respectively. Our effective tax rate differs from the U.S. federal statutory rate of 21% primarily due to state income taxes and non-deductible officers' compensation partially offset by tax benefits from research and development tax credits. For the three and six months ended June 30, 2025, our effective tax rate differs from the U.S. federal statutory rate of 21% primarily due to excess tax benefits from stock-based compensation and research and development tax credits, partially offset by state income taxes and non-deductible officers' compensation. We assess our ability to realize our deferred tax assets on a quarterly basis and we establish a valuation allowance if it is more-likely-than-not that some portion of deferred tax assets will not be realized. We weigh all available positive and negative evidence, including our earnings history and results of recent operations, scheduled reversals of deferred tax liabilities, projected future taxable income and tax planning strategies. During the three months ended December 31, 2024, we assessed all available evidence

IncomeTaxDisclosureTextBlock · excerpt; the full note is in the filing

New accounting pronouncements · 2,324 characters as filed

"Recent Accounting Pronouncements Adopted In July 2025, the Financial Accounting Standards Board (""FASB"") issued ASU 2025-05, Measurement of Credit Losses for Accounts Receivable and Contract Assets , which amends ASC 326-202 to provide a practical expedient (for all entities) and an accounting policy election (for all entities, other than public business entities, that elect the practical expedient) related to the estimation of expected credit losses for current accounts receivable and current contract assets that arise from transactions accounted for under ASC 606. The guidance will be applied on a prospective basis and is effective for calendar year-end public business entities in the 2026 annual period and its interim periods, with early adoption permitted. We adopted the standard from January 1, 2026 prospectively. The adoption of the standard has no material impact on our financial statements. Recent Accounting Pronouncements Not Yet Adopted In November 2024, FASB issued ASU 2024-03, Disaggregation of Income Statement Expense. The new standard requires additional disclosures about specific types of expenses included in the expense captions presented on the face of income statements as well as disclosures about selling expenses. The guidance applies prospectively with the option to apply the standard retrospectively and is effective for calendar year-end public business entities in the 2027 annual period and in 2028 for interim periods with early adoption permitted. We

NewAccountingPronouncementsPolicyPolicyTextBlock · excerpt; the full note is in the filing

Revenue recognition · 2,184 characters as filed

Revenue and Deferred Costs The following table presents our revenue categories for the three and six months ended June 30, 2026 and 2025 (in thousands): Three Months Ended June 30, Six Months Ended June 30, 2026 2025 2026 2025 Subscription Services $ 59,800 $ 52,473 $ 118,022 $ 101,986 Value Added Services 219,467 180,145 420,830 344,851 Other 1,857 2,957 4,486 6,440 Total revenue $ 281,124 $ 235,575 $ 543,338 $ 453,277 Our revenue is generated primarily from customers in the United States. Deferred Costs Deferred costs were $24.2 million and $22.8 million as of June 30, 2026 and December 31, 2025, respectively, of which $12.2 million and $11.2 million, respectively, are included in Prepaid expenses and other current assets and $12.0 million and $11.6 million, respectively, are included in Other long-term assets in the accompanying Condensed Consolidated Balance Sheets. Amortization expense for deferred costs was $3.3 million, and $2.7 million for the three months ended June 30, 2026 and 2025, respectively, and $6.5 million and $5.4 million for the six months ended June 30, 2026 and 2025, respectively. For the six months ended June 30, 2026 and 2025, no impairments were identified in relation to the costs capitalized for the periods presented. Remaining Performance Obligations Transaction price allocated to remaining performance obligations (RPO) represents contracted revenue that has not been recognized, which includes deferred revenue and non-cancelable amounts that will be

RevenueFromContractWithCustomerTextBlock · excerpt; the full note is in the filing

Source: SEC DERA Financial Statement and Notes data sets (txt.tsv), excerpts of the filer's own note text; the full note is in the linked filing. Excerpts are the first part of each note exactly as tagged in the filing; open the filing for the full text and the tables. Descriptive and educational, not advice.

Fundamentals from SEC EDGAR. Scores, the DCF, and every model shown are educational analysis, not investment advice or price predictions.

Educational content only. Not financial advice. TrendNalysis provides educational and informational financial analysis built from public SEC filings and economic data (FRED, BLS). It is not financial, investment, tax, or legal advice and is not a recommendation to buy or sell any security. Market pricing is not currently included. Past performance does not guarantee future results. Always do your own research and consult a licensed financial professional before investing.